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He's in your Face(book), Cubs fans

February 19, 2013|By Matt Lindner | For RedEye

Cubs fans and irrationally overreacting to the team's moves go together like an overpriced Old Style and the Wrigley Field bleachers.

Enter @facebookcubs, a Twitter feed devoted to taking a magnifying glass to the funniest overreactions to the team's moves on Facebook.

"As a Cubs fan, there's a gold mine of opportunity to feed off the comments on their page," said Mike Shoro, an Elk Grove Village native and the brains behind the feed.

The 18-year-old, who is studying broadcast journalism at the University of Nebraska, created the account last week after seeing a similar Twitter feed devoted to the NHL's Philadelphia Flyers.

Since then, his audience has grown to more than 800 followers.

For that, Shoro can thank whoever decided to trade outfielder Tony Campana to Arizona.

"I guess Cubs fans in particular, they like to grasp on to a scrappy little player who does some things well but has what Cubs fans love in hustle," Shoro said. "It was just one of those things where, as soon as I saw he had been traded, I thought 'oh, here we go.'"

Campana, who hit .262 with one home run and 11 RBIs in parts of two seasons with the Cubs, was hardly a superstar. You wouldn't know that by the way fans reacted.

"There were a few that compared the [Campana] trade to the Lou Brock trade," Shoro said, referencing the deal that sent future Hall of Famer Brock to St. Louis for a handful of players who didn't wind up doing much in a Cubs uniform. "Its just mind boggling."

It's also not the first Cubs parody social media account. Team spokesman Kevin Saghy acknowledged that the team has seen the @FacebookCubs account but declined comment.

Shoro said he created the account not to mock his fellow Cubs fans but rather amuse them by holding a mirror to their reactions.

"Every team has a contingent of fans who are either uninformed about the team [or] aren't really as engaged; their opinions aren't necessarily well-formed," he said. "I'd like to think people have a sense of humor and can have a laugh at some other fans while being a part of that fan base."

As for what kind of comment is good enough to make the feed, Shoro said the more outlandish, the better.

"It's either going to be a comment where the person is suggesting something totally ridiculous or even if there's some sense of watching and thinking involved and there's usually a misspelling," he said.

With 2013 expected to be a long one on the North Side, he's expecting to have plenty more material to work with.

"I'm not holding out hopes for this year," he said. "There are too many flaws with this team, at least on paper. I'm hoping for some improvements because 101 losses, it was bad. Unexpectedly bad, but bad. A World Series is definitely out of the question."

Matt Lindner is a RedEye special contributor.

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