The newest shoe in Bulls superstar Derrick Rose's AdiZero Rose 2 collection for Adidas has Chicago written all over it.
From a map of the "L" on the sock liner to a metallic finish intended to mimic the look of a CTA train car, the city's favorite son keeps honoring his roots with the "Windy City" sneaker, available starting Dec. 15.
Derrick Rose "is Chicago, born and raised," said Jack Gray, basketball category manager for Adidas. "It's ingrained in his DNA."
Gray said the team that designed the shoe came to Chicago several times to pick up details like the blue line on the shoe's side to mimic the Blue Line train to O'Hare. In a nod to O'Hare's flight boards, the tongue reads "all flights cancelled"—but Chicago is cleared for takeoff inside. There's also a blue capital-letter "L" on the back of the heel. The designers, Gray said, went deep into Rose's history.
The shoe is black and red with white detail (just like the Bulls' uniforms). In fact, Rose will wear the shoe for the team's first game on Christmas Day in L.A.
"Derrick has such an association with the city and he's such a unique guy," Gray said, adding Rose's family members and friends even weighed in on the design. It's a hands-on process for the reigning MVP. "Each and every shoe has a story about Chicago, a story about Derrick and being authentic."
With other shoes in the line, like the "Wolverine" and the "Triple Black," Rose's experiences in prep school and on the blacktop courts of Englewood were explored. In a release to the media, Rose said it was important to him to make the shoes stylish enough to move from sports to off the court.
"I could only get one pair of shoes for ball and I had to wear those same shoes everywhere else. It's tough to find a shoe like that," he said. "That's why my new shoe, we worked real hard to have a nice clean look you can wear with pants and it's a great shoe to play in too."
But if you want to look like Rose, the shoes aren't cheap. They'll set you back about $110.
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